China has become the global production base of ele

China has become a global power tool production base. Since the mid-1990s, through efforts, the leading position of domestic power tools has gradually taken shape in China's power tool market, and has been further consolidated in recent years. According to the survey, in the domestic electric tool market, the sales of domestic electric tools have accounted for 90% of the total sales, while various imported brand products account for only 10% of the market share. In the foreign power tool market, the proportion of Chinese manufacturing is expanding, and China has become the global power tool production base

since the mid-1990s, through efforts, the leading position of domestic electric tools has gradually taken shape in China's electric tool market, and has been further consolidated in recent years. According to the survey, in the domestic electric tool market, the sales of domestic electric tools have accounted for 90% of the total sales, while various imported brand products account for only 10% of the market share. In the foreign power tool market, the proportion of Chinese manufacturing is expanding, and China has become the global power tool production base

since the first half of 2008, domestic electric tool brands have taken the lead in the market. In the next 5 or 10 years, the share of domestic electric tools in China's electric tool market will improve and their competitiveness will be stronger. The main reason is that domestic electric tools are basically or can compete with imported brands in terms of appearance and internal quality, but the sales price is only one third of that of imported brands, or even lower

many imported and exported brand electric tools (hand-held tools, portable tools, garden tools) are "licensed" by many domestic electric tool enterprises, including many professional or semi professional electric tools. Since we can OEM professional and semi professional electric tools for international famous electric tool enterprises, of course, the level of our own brand electric tools can fully reach the level of foreign products. It is understood that there is an electric tool enterprise in China. When it OEM certain kinds of electric tools for an international famous electric tool enterprise, it still adheres to the high quality of its own brand products designed and manufactured by itself, which are better than (especially in the service life) the OEM products, thus maintaining its own intellectual property rights and not "contributing" its own patents to foreign investors due to the production of OEM products. This approach is very accurate. Even if we do not receive orders from this famous foreign power tool enterprise in the future, we should also maintain our own intellectual property rights and high-quality products. This will consolidate the domestic market share and expand year by year Any enterprise that does so will have a strong competitive edge in its products

the domestic electric tool market is more selective about the quality and brand of electric tools. Both dealers and direct users of electric tools pay great attention to the quality and brand of electric tools. Therefore, the inclination of the market towards good quality and brand electric tools has increased. This is an improvement, indicating that the electric tool market is becoming more and more mature. Because of this, the brand awareness and brand effect of the domestic electric tool market are more prominent. Many electric tool dealers, especially those with a little strength and scale, have shown high enthusiasm for selling well branded electric tools. Because of this, the famous brand products of 6 electric tool enterprises that have won the title of China's famous brand and a batch of electric tool products that have won the provincial (municipal) famous brand have received more care from the market. They generally feel that the market has a good market and the production is busy. Some even shout "it's too late to produce". According to the investigation of luobaihui, Secretary General of the International Mold Association, the electric tool enterprises with excellent brands, such as Shanghai Ruiqi Tool Co., Ltd., Zhejiang Boda Electric Appliance Co., Ltd., iron hammer electric tool Co., Ltd. and Jiangsu Dongcheng Electric Tool Co., Ltd., whose products are of good quality and need to reach the target of 18% to 20%, have a good marketing situation. According to the insiders, the Dongcheng brand electric tools produced by Jiangsu Dongcheng electric tools Co., Ltd. have a good market. Many dealers compete for 2. The diversity of cooling methods and the careful management have produced positive effects. In order to expand the market, Jiangsu Dongcheng electric tools Co., Ltd. has strengthened marketing management and after-sales service, and implemented Dongcheng brand franchised stores, which not only effectively promoted marketing, but also curbed the breeding of counterfeit products. In addition, it is understood that powerful enterprises such as Jiangsu Dongcheng electric tools Co., Ltd. pay great attention to relying on the power tool distribution and maintenance efforts of "Qidong fellow countrymen" distributed in major, medium and even county-level small cities throughout the country in terms of domestic marketing. Thanks to the help of "fellow villagers", marketing has been promoted to large, medium and small cities all over the country, and marketing points are scattered all over the country